Barrett-Jackson’s October Auction Rockets to $56.6m

Barrett-Jackson presented its first Fall Scottsdale auction from October 10-13 at WestWorld, drawing 794 vehicles to auction and bringing in a final sales figure of $55m.

In addition, 429 pieces of automobilia sold for more than $1.6m combined, bringing total auction sales to more than $56.6m. The company claimed more than 40 world auction record sales in the process.

Sammy Hagar was on the block on Saturday for the sale of his 2015 Ferrari LaFerrari (Lot #760), which ended up being the highest seller of the auction at $4.675m.

“We’re thrilled to wrap up our 2024 events with such an electrifying auction in our hometown of Scottsdale with the excitement of our traditional January event,” said Craig Jackson, chairman and CEO of Barrett-Jackson. “The energy throughout the auction culminated when the ‘Red Rocker,’ Sammy Hagar, drove his 2015 Ferrari LaFerrari onto the block with his wife, Kari, to his hit song ‘I Can’t Drive 55.’ It was another historic moment for Barrett-Jackson that reinforced the collector car hobby is thriving. We are excited to have everyone back in January for another exciting auction.

“As evidenced by our top 10 sales, supercars, professionally built Resto-Mods and well-preserved survivor vehicles were in high demand,” said Jackson. “And our eclectic mix of collectible vehicles is already building anticipation for our January auction. We also hosted the Future Collector Car Show, along with interactive exhibits and activities that are reaching younger enthusiasts, which is fueling excitement and securing the future of our hobby.”

The Top Ten Sales:

The Scottsdale Fall Auction kicked off with the Opening Night Celebration, where guests enjoyed a night of entertainment and dancing under the stars with the band “The Party Crashers.” Throughout the four-day event, there were exhibitor displays and hundreds of interactive sponsors in more than 750,000 feet of air-conditioned space, including the Southwest Chef Showdown culinary competition, Thrill Rides in the latest Dodge and Toyota vehicles, the Gila River “You Do You” Patio, and live music performances.

Celebrities in attendance included actor William Shatner, who entertained guests and helped auction his 2016 Jaguar F-Type R convertible, as well as former pro golfer Paige Spiranac and former professional race car driver Dale Jarrett. On Super Saturday, Barrett-Jackson recognized Medal of Honor recipient U.S. Army Command Sergeant Major Gary Littrell. He was joined onstage by American singer and songwriter Tony Orlando, who sang “Tie a Yellow Ribbon Round the Ole Oak Tree.”

Barrett-Jackson also offered two charity vehicles that together raised $1.25m. General Motors donated the first retail production Cadillac Escalade IQ VIN 001 (Lot #3001) that sold for $550,000, with 100 percent of the hammer price benefiting Detroit Children’s Fund.

On Friday, several longtime Barrett-Jackson friends and philanthropists showed their generosity. Mike and Tracy Patterson donated a 2024 Ford Mustang Dark Horse (Lot #3000) for an important charity sale, which was purchased by Michelle Mauzy for $350,000. Mauzy donated the vehicle back to be sold again, this time to Joe Riley for an additional $250,000. The Pattersons made a further $100,000 donation, bringing the total amount raised to $700,000; the funds will directly benefit Samaritan’s Purse to aid in hurricane relief efforts on the East Coast. To date, Barrett-Jackson has raised over $156 million for charity.

“We delivered another signature Barrett-Jackson experience during our Fall Auction,” said Steve Davis, president of Barrett-Jackson. “The level of interest demonstrates that the hobby is vibrant, and the breadth and depth of our dockets is helping to drive the growth, interest and passion in the collector car community. Our best moments came when the generosity of our bidders overflowed to help our fellow Americans. I’m so honored to be a part of Barrett-Jackson’s efforts that helped raise over $1 million dollars to help kids across Detroit, as well as those suffering from the devastation from the recent hurricanes.”

See the complete results here.

About The Author

Jim Pickering

See author's posts